hello. my name is boey.

boey, born in August, 1987 in the town of Sungai Lalang, Kedah- a smaller than small town. boey's interest in drawing began at an early age and by the time he was in primary school he knew he wanted to be a designer. He studied advertising to realize that what really he wanted to do was to draw!

"I’m a self-taught graphic designer living in Petaling Jaya. I have a keen interest in everything to do with branding, graphic design and advertising - would probably call it an obsession. My interests include spending time with my family, good food, good film, good friends, bad laptop, music and colours that would make your eyes bleed.

Whether I’m working with friends, an agency, or on my own, coming up with new ideas and experiences never gets old. Creative thinking and problem-solving is what keeps me going.

All the amazing work out there inspires me to try new things. So far for now my design style is ambiguous at best. This could change, but for now I’m having fun experimenting.

If you would like to talk shop, feel free to get in touch through my contact list.

This is my online home."

Thursday, 24 April 2008

"Creativity Is More Important Than Knowledge?"

Knowledge is defined variously as expertise and skills acquired by a person through experience and education. Knowledge acquisition involves complex cognitive processes: perception, learning, communication, association and reasoning. The term knowledge is also used to mean the confident understand of a subject with the ability to use it for a specific purpose.
Creativity is a mental process involving the generation of new ideas or concepts. I define creativity is the act of turning new and imaginative ideas into reality. Creativity involves two processes: thinking, then producing.

I can't separate creativity from knowledge. The two are intertwined. Generally speaking, greater amounts of knowledge lead to a greater creative capacity. The more an artist has experienced different emotions in life, the better paintings he can create. The more a creative writer has known different kinds of people, the more interesting and sophisticated stories she can write. The more a businessman understands what consumers want, the better he can satisfy them and make a profit. Knowledge feeds creativity. Without knowledge in the first place, there would be nothing to create!

So, do you think "Creativity Is More Important Than Knowledge?"

3 comments:

Anonymous said...

Creativity is a gift.
Knowledge is learned.

One can read tons of books but will never have the "gift of God" to stand out of the box.

Unknown said...

"I define creativity is the act of turning new and imaginative ideas into reality. Creativity involves two processes: thinking, then producing."

You forgot to attribute this quote to Linda Naiman, www.creativityatwork.com

vb said...

thanks L for the information~:)