
hello. my name is boey.
boey, born in August, 1987 in the town of Sungai Lalang, Kedah- a smaller than small town. boey's interest in drawing began at an early age and by the time he was in primary school he knew he wanted to be a designer. He studied advertising to realize that what really he wanted to do was to draw!
"I’m a self-taught graphic designer living in Petaling Jaya. I have a keen interest in everything to do with branding, graphic design and advertising - would probably call it an obsession. My interests include spending time with my family, good food, good film, good friends, bad laptop, music and colours that would make your eyes bleed.
Whether I’m working with friends, an agency, or on my own, coming up with new ideas and experiences never gets old. Creative thinking and problem-solving is what keeps me going.
All the amazing work out there inspires me to try new things. So far for now my design style is ambiguous at best. This could change, but for now I’m having fun experimenting.
If you would like to talk shop, feel free to get in touch through my contact list.
This is my online home."
Saturday, 2 February 2008
Saturday, 26 January 2008
Atlantiz-tee'08 preview

Atlantiz's T-Shirt is finally out!
I hope that we could wear it out and take a group photo someday in the future...
What is Atlantiz for?
Currently, we need to separate to other places for our further study. The time we can gather was become less and less. We will spend more time in our study, just like me, I had spent most of mine time in mine study, I have no extra time to go back to my hometown gather with them. It is so jealous when I saw them had gathering, BBQ or football together.
For these reasons, we decided to print a t-shirt for commemorate our friendship milestone. "Aureate Atlantiz"
http://atlantiz0.blogspot.com/--- CLICK to Rock us!
Sunday, 13 January 2008
Friends Make My Heart Feel
Friday, 11 January 2008
No More Spoofs!

Somethings gotta change, things cannot stay the same. I've not always been the best men for you.
Sunday, 30 December 2007
Saturday, 15 December 2007
Personalize your potrait on your laptop!

Now you can personalize your own portrait on your laptop skin!
For more information, please go to skinem.blogspot.com
Thursday, 13 December 2007
Saturday, 8 December 2007
Friday, 7 December 2007
Sunday, 2 December 2007
Saturday, 1 December 2007
Wednesday, 28 November 2007
International Advertising






Its outdated logo.
In this subject, my task is to plan a marketing plan in order to enter a new market. It is necessary to rebranding it to keep pace with trend.
Tuesday, 27 November 2007
Icon Wall
Singapore Design Festival 2007 is a biennial platform to promote design and the design industry in Singapore, create opportunities for networking and exchange of ideas, and enhance Singapore as a vibrant and creative international design city. At the same time, the festival provides a gateway to Asia's design community, and Asia to the world.I created this silly icon to support this event~hah! Just for fun.
Click on this site to view more icon design and comment on it ---> singaporedesignfestival
Monday, 26 November 2007
Thursday, 8 November 2007
Monday, 5 November 2007
Our most familiar homemade
Kancil Awards Festival "Advertising Unplugged", is a one day event for students in advertising where the Creative Directors will be exposing and sharing their thoughts, opinion and views about working habits of a creative person.
I'm one of them participated in this event. We divided into groups and assigned task under the personal guidance of a Creative Director. And my group guidance was Mr.Ronald Ng. Who is an executive creative director of a great advertising agency--BBDO Malaysia.
Our task is to turn something insignificant flip flops into a global cult. And the product is Tat Sing rubber slippers. One of my idea is to let the teenagers to personalize their own style slipper. Something like Adicolor, but I think drawing on a slipper is more significant and effective than drawing on a shoe.
Friday, 2 November 2007
Hug The Tree

Finalize design.
Rough sketch drawing.
We all know that we're damaging the environment, but by how much exactly?
Believe it or not, by this year, we spew nearly two thousand kilogrammes of carbon dioxide into the environment. Rather, it is the result of the food we eat, the car we drive, and the air-conditioning we need.
The mankind resulted in pollution of the environment, but the trees alway protecting mankind. All of the oxygens that we absorb are trees exchange to us. The trees are sparse.It is necessary to protect trees, or there will soon is no forests.
So, what are you waiting for? Let give the great trees have a big hug!

























